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James Asher made the transition from library music to successful commercial releases by tapping into an underlying demand for world-flavoured, rhythmic new age music.Asher has had a long and varied career in the music business--his first single was produced by Pete Townsend in 1979, and he went on to return the favor by playing drums on Pete’s Empty Glass album.
Although James started his professional career as a drummer, he now considers keyboards his main instrument, albeit from a highly rhythmic standpoint. “l started learning violin when I was seven, and experimented with keyboards when I was 12. I always had a sense of self-expression on keyboard that I never had on violin, because nobody really taught me anything on keyboards, so it was wide open to interpretation. Playing drums has made me very rhythmically oriented. I always build things up from rhythm--that’s my starting point.” |
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